70 new clubs planned in next 12 months as franchise addresses surging demand

The Picklr
Courtesy of The Picklr

The Picklr isn’t just growing—it’s exploding. With 52 clubs already open and another 70 set to launch over the next year, North America’s fastest-growing indoor pickleball franchise just made a smart move to ensure quality doesn’t suffer in the rush.

The Salt Lake City-based brand announced a strategic partnership with NFC Contracting Group, a national general contractor with over 30 years of commercial construction experience. Translation? Every new Picklr facility you walk into—whether it’s in Tucson or Toronto—will deliver the same premium experience.

Why It Matters to Players

For those of us who’ve seen too many hastily-built facilities with subpar courts and questionable lighting, this partnership is good news. NFC has already proven itself by building multiple Picklr locations in Arizona, so they understand what serious players need.

“NFC has already proven its expertise by successfully delivering multiple Picklr clubs in Arizona,” said Chris Walker, The Picklr’s Chief Development Officer. “Their precision, reliability, and alignment with our values make them the ideal partner for this next phase of growth.”

The Bottom Line

With over 500 locations sold nationwide and membership including access to all clubs, free court reservations, four monthly clinics, and unlimited tournament participation, The Picklr is betting big on indoor pickleball’s future.

And with a construction partner who knows how to deliver consistency at scale, players can expect the same professional-grade courts and top-tier facilities no matter which location they visit.

Good courts matter. This partnership ensures you’ll get them.

But Here’s the Question

As indoor pickleball facilities multiply across the country at breakneck speed, we have to ask: Is this rapid expansion ultimately good for the sport we love?

On one hand, more facilities mean greater accessibility, year-round play regardless of weather, and professional-grade courts that elevate everyone’s game. For seniors especially, climate-controlled indoor venues offer comfort and safety that outdoor courts can’t always guarantee.

On the other hand, some worry that the corporatization of pickleball—with franchises, memberships, and big construction deals—might price out casual players or change the community-driven spirit that made the sport special in the first place.

We want to hear from you:

  • Have you played at a Picklr or similar indoor franchise facility? How does it compare to your local community courts?
  • Does the membership model work for your playing style and budget?
  • Is quality consistency worth the trade-off of corporate expansion?
  • What matters most to you in a pickleball facility—accessibility, affordability, or premium amenities?

Drop your thoughts in the comments below. Let’s have an honest conversation about where our sport is headed.

Read the full article on STM Daily News: https://stmdailynews.com/unstoppable-dominance-the-picklr-unleashes-70-club-expansion-with-proven-construction-giant/

Related Stories

The Picklr Official Website – Find locations, membership info, and franchise opportunities

The Picklr Franchise Information – Learn about owning a Picklr franchise

NFC Contracting Group – Meet the construction partner behind The Picklr’s expansion

Find a Picklr Location Near You – Search for clubs in your area


More Pickleball News on Sleeves-SPR

Latest Pickleball Facility News – Coverage of new courts and venues

Indoor vs Outdoor: What Senior Players Need to Know

Mike “Sleeves” Sliwa’s Take on Pickleball’s Growth


Stay Connected

Follow Sleeves Senior Pickleball Report on Facebook

Subscribe to Our Newsletter – Get pickleball news delivered to your inbox

Join the Conversation on Instagram

Get the latest updates and information on the rapidly growing sport of pickleball, specifically designed for the senior community aged 50+. Check out Sleeve’s Senior Pickleball Report on YouTube to stay informed and up-to-date with the ever-changing world of pickleball. Join the community and stay ahead of the game. https://stmdailynews.com/sleeves-senior-pickleball-report/